Torino, 24 February 2026 – Piemonte-Italy once again takes center stage in Europe for investment attraction: the region is featured in the new “Investment Impact Awards 2026” report by the Financial Times. This recognition comes within a broader context of growing territorial attractiveness, the result of a structured strategy for attracting and supporting foreign investment promoted by the Regione Piemonte (Regional Government) and all the Piemonte Chambers of Commerce and operationally implemented by the Investment Attraction Team, with Piemonte Agency as the reference point for foreign investors.

Within this framework comes the result highlighted in the “Investment Impact Awards 2026” report, which recognizes foreign investment projects capable of generating the greatest impact across European territories. fDi Intelligence, a specialist publication of the Financial Times, ranked LVMH’s investment in the Manifattura Bulgari in Valenza 6th among medium-sized European projects with the highest impact on the territory and on the local and national economy, demonstrating the regional ecosystem’s ability to attract high value-added investments.

In recent years, Piemonte has established itself as an increasingly attractive destination for international investors. This is also confirmed by Ernst & Young, which in its 2024 and 2025 editions of the Attractiveness Survey Italy recognized the region as second in Italy for number of foreign investments, thanks to its strategic location and the presence of some of the most internationally competitive industrial districts. The regional foreign investment attraction strategy has also been repeatedly awarded by the Financial Times, both in 2024 and 2025, ranking among the top 10 regions in Europe.

“In recent years, Piemonte has defined and implemented a structured investment attraction strategy based on planning, administrative simplification, support for entrepreneurs, the building of direct and ongoing institutional relationships with international investors, and the enhancement of strategic production supply chains. It is this approach,” stated the Regional President Alberto Cirio, the Vice President and Regional Minister for Employment Elena Chiorino and the Regional Minister for Productive Activities and Internationalization Andrea Tronzano, “that is steadily strengthening the competitiveness of our territory. The Financial Times recognition is part of this journey and represents an international endorsement of the solidity of the work carried out. This result fits into an already well-established framework, which places Piemonte sixth among the most attractive European regions for foreign investment according to the Financial Times report ‘European Cities and Regions of the Future’. LVMH’s investment in the expansion of the Manifattura Bulgari in Valenza - which we view very positively, especially in light of the 500 new jobs to be created by 2029 - is a concrete example of Piemonte’s ability to attract high value-added industrial projects with significant employment impacts. We will continue to consolidate Piemonte as a European platform for quality manufacturing, support innovation, and create stable and skilled employment through targeted tools and constant collaboration between institutions and the productive system.”

“The positioning of our region among Europe’s leading territories for the impact of foreign capital confirms the effectiveness of the synergy between institutions and the productive system. As the Chambers of Commerce System, we observe a clear leap in quality: Piemonte has accelerated the pace of attracting international projects, consolidating growth that distinguishes us nationally. This vitality is reflected in a dynamic economic fabric and a welcoming territory, where multinationals choose our districts for their global competitiveness and high technical expertise. Our region offers investors not only a strategic location, but also a manufacturing capacity capable of generating wealth and skilled employment. The steady interest in our supply chains, demonstrated by the numerous projects currently under operational assistance, confirms strong international confidence. Our commitment continues to strengthen this ecosystem so that capital attraction translates into innovation and growth for our Piemonte”, commented Gian Paolo Coscia, President of the Alessandria-Asti Chamber of Commerce.

The region stands out in Italy for the presence of over 1,300 foreign multinationals, with more than 5,680 local units, 183,000 employees and an added value of €15 billion. The main countries of origin are France, Germany and the United States, with a strong concentration in the province of Torino and a prevalence of activities in manufacturing, trade, and scientific and technical sectors (processing of Istat 2022 data by Osservatorio Imprese Estere), placing Piemonte second nationally for employment and added value generated by foreign industrial companies (source: TEHA Group).

Further confirmation of Piemonte’s growing international role comes from the figures of the Investment Attraction Project supported by the Regione Piemonte and the Piemonte Chambers of Commerce System: over the past three years, 650 foreign companies have been identified, around 100 of which are currently receiving operational assistance for business planning, business set-up, site selection, incentive identification, and post-settlement needs (aftercare). The main countries of origin are the United Kingdom, the United States and Germany, while the most represented sectors are real estate, aerospace, and automotive & transportation, with Torino, Novara and Alessandria as the top provinces considered for investment.

Among the most representative projects of this pathway is the expansion of the Manifattura Bulgari in Valenza, an investment by the LVMH Group recognized by fDi Intelligence as one of the highest-impact projects in Europe, representing a tangible outcome of the territory’s ability to attract and support strategic investments.

“The recognition conferred by the Investment Impact Award testifies to the strategic value of the collective work carried out by the Foreign Centre to strengthen Piedmont’s international positioning. For Ceipiemonte, attracting foreign investment represents a concrete lever to generate new growth opportunities for local companies, foster innovation, and enhance the production supply chains that characterize the regional economic system. Bulgari’s investment in Valenza demonstrates how the efforts made in recent years to build a clear and competitive value proposition have produced tangible results. Supporting an investor means creating the conditions for integration into the local productive fabric, connecting with highly specialized skills, the know-how of Piedmont’s supply chains, and a solid industrial and educational ecosystem. The Financial Times recognition, which specifically rewards this project, represents an authoritative international confirmation of the path built by Ceipiemonte together with institutions and the regional economic system,” stated Dario Peirone, President of Ceipiemonte.

“The Valenza Manifattura represents the flagship of Bulgari’s integrated vision for its production sites: a model that combines environmental responsibility, the protection and transmission of savoir-faire, and concrete attention to people’s well-being,” said Corinne Le Foll, Managing Director Bulgari High Jewelry and Jewelry Business Unit. “This center of excellence oversees the entire supply chain within a context that promotes innovation, continuous improvement, and a culture of quality, based on the highest environmental and social standards. With artisans from more than thirty nationalities, the Manifattura is a dynamic and constantly evolving crossroads: the meeting of international talents and virtuous practices generates an ecosystem where luxury is expressed through a holistic and responsible vision — an interconnected system in which people, skills and territory grow together, guided by a shared commitment to giving back and creating value for the community.”

The project makes a significant contribution to value creation, highly skilled employment and innovation in Piemonte, strengthening the region’s position as a key hub for luxury manufacturing in Europe. The initiative foresees doubling production capacity through an expansion reaching a total surface area of 33,000 square meters and the creation of 500 new jobs by 2029, contributing to increased exports, strengthened local skills and the international competitiveness of Made in Italy. Fully aligned with national priorities on Foreign Direct Investment, the project supports the growth of high-tech and innovative industries, while promoting environmental sustainability, circular economy and social inclusion, and fostering the development of the entire regional luxury supply chain.